Comments on: Sales Lead Management: Are You a Victim of FTFU (Failure to Follow-Up)? http://greatb2bmarketing.com/sales-lead-generation/sales-lead-management/ Strategy and Tactics for More Effective B2B Marketing Fri, 18 May 2012 03:50:48 +0000 hourly 1 http://wordpress.org/?v= By: Oracle Users Listhttp://greatb2bmarketing.com/sales-lead-generation/sales-lead-management/#comment-3857 Oracle Users List Mon, 07 Feb 2011 09:20:49 +0000 http://greatb2bmarketing.com/?p=656#comment-3857 follow-up is a major thing to get more deals many companies are forget about follow the customers.. better follow them and give quick replay for them otherwise they will go for another option.. follow-up is a major thing to get more deals many companies are forget about follow the customers.. better follow them and give quick replay for them otherwise they will go for another option..

]]> By: Sales leadshttp://greatb2bmarketing.com/sales-lead-generation/sales-lead-management/#comment-924 Sales leads Mon, 30 Aug 2010 04:48:14 +0000 http://greatb2bmarketing.com/?p=656#comment-924 While we are taking on the topic of Sales Lead Management | Great B2B Marketing, every one of the mailing list hosting companies that I am aware of actually post your subscribers an email requiring them to verify before they are added to the email list. Although you may think this is a headache which will cost you some subscribers (such as the ones that can't be bothered to reply to the verification request), it is actually useful because it will help prevent cases where a person's email is used to subscribe to a list without his permission. At least, you won't be accused of spamming anyone. While we are taking on the topic of Sales Lead Management | Great B2B Marketing, every one of the mailing list hosting companies that I am aware of actually post your subscribers an email requiring them to verify before they are added to the email list. Although you may think this is a headache which will cost you some subscribers (such as the ones that can’t be bothered to reply to the verification request), it is actually useful because it will help prevent cases where a person’s email is used to subscribe to a list without his permission. At least, you won’t be accused of spamming anyone.

]]> By: cryanhttp://greatb2bmarketing.com/sales-lead-generation/sales-lead-management/#comment-516 cryan Wed, 28 Jul 2010 17:48:22 +0000 http://greatb2bmarketing.com/?p=656#comment-516 Nancy, your point about how timing is critical is correct. The shelf life of a B2B sales lead can be as short as 2 or 3 days. After that, the prospect may have decided to purchase elsewhere or may not even remember responding to you in the first place. Nancy, your point about how timing is critical is correct. The shelf life of a B2B sales lead can be as short as 2 or 3 days. After that, the prospect may have decided to purchase elsewhere or may not even remember responding to you in the first place.

]]> By: Sales Leadshttp://greatb2bmarketing.com/sales-lead-generation/sales-lead-management/#comment-515 Sales Leads Wed, 28 Jul 2010 17:47:21 +0000 http://greatb2bmarketing.com/?p=656#comment-515 Yes this is true. Some companies spend good amount of money and time to generate leads but failure to follow up. Specially when it comes to B2B industry. There are heavy competition with similar vendor. If they are not responding within an hour. There are chances of losing the lead. Yes this is true. Some companies spend good amount of money and time to generate leads but failure to follow up. Specially when it comes to B2B industry. There are heavy competition with similar vendor. If they are not responding within an hour. There are chances of losing the lead.

]]> By: Nancy Reedhttp://greatb2bmarketing.com/sales-lead-generation/sales-lead-management/#comment-514 Nancy Reed Wed, 28 Jul 2010 16:15:07 +0000 http://greatb2bmarketing.com/?p=656#comment-514 As with your other insightful articles Chris, this one rings true! All of us are busy, including prospects for our products...At the very moment they responded to an advertisement or demonstration they were in the zone and ripe for making a possible buying decision. Timing is critical. Prospects move on quickly to the next pressing issue and you don't want your product or advertisement to become as memorable as yesterday's lunch.Trade Shows are a good example of having lots of hot leads in hand, which require immediate follow-up. I have personally seen great leads go dead because marketing or sales teams were too busy to get to them once the show was over...A business sin. As with your other insightful articles Chris, this one rings true! All of us are busy, including prospects for our products…At the very moment they responded to an advertisement or demonstration they were in the zone and ripe for making a possible buying decision. Timing is critical. Prospects move on quickly to the next pressing issue and you don’t want your product or advertisement to become as memorable as yesterday’s lunch.

Trade Shows are a good example of having lots of hot leads in hand, which require immediate follow-up. I have personally seen great leads go dead because marketing or sales teams were too busy to get to them once the show was over…A business sin.

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