Articles in the 'Marketing Plan' Category
6 Tips to Prepare for B2B Marketing Victory in 2012
With only about three weeks to go in 2011 I hope you are turning at least some of your thoughts to what you will do in the coming days to ensure that 2012 is your best year ever. I know it is tough to close out the year strongly while simultaneously planning for the future, but it vitally important that you do so.
Year-end planning reminds me of the cartoon where the guy is standing in waist deep water swatting at
What’s Your B2B Marketing Plan Strategy?
Today’s business environment of ready, fire, aim, often causes us to react quickly and skip time-consuming steps like market planning. But I urge you not to do this. Although every organization will receive unique benefits, following are a few reasons why you should take the time to craft a marketing plan strategy that will give you a great foundation for success.
