Articles in the 'Content' Category
Say What You Mean – Mean What You Say
I just read an interesting article by Dan Pollatta in the Harvard Business Review, with the clever title I Don’t Understand What Anyone Is Saying Anymore. The premise of the article is that business people speak with so much gobbledygook and industry jargon – it is hard to understand what they are talking about.
The topic of communication is important to us at Fusion Marketing Partners because we have to either create compelling messages for our clients or coach them on
A Word is Worth a Thousand Pictures by Christopher Ryan
It is said that “a picture is worth a thousand words.” While this can be true, it is also true that a mere handful of words can have more power and impact than a thousand pictures. Words allow you to form pictures in your mind that are sometimes as real and vivid as the actual images they portray. This is why people often tell you the book was better than the movie.
Words help you develop your imagination.
Doubt the power of




